Cutting edge science, locally tailored. The naluri program brings the latest in behavioural science, data science and digital design to your fingertips and gives you access to professionally-qualified local health coaches who understand your local language, culture, and lifestyle challenges.
Azran's cardiologist called him a “ticking time bomb,” saved only by his active lifestyle. Making health changes has always been challenging and Naluri is here to help you enact healthy lifestyle changes that are instinctive to you that you no longer have to struggle to achieve the healthy life that you deserve, with the help of our professional health coaches.
Naluri is specifically focusing on the mass market who are struggling with making changes even when they know this is good or that is not good for them. Overwhelmed with work, middle-class, white-collar workers who are just really struggling to get by in life by analysing patterns of behaviour and performance.
As we recently found out, Azran Osman-Rani has left his post as CEO at video streaming company iflix to focus on building Naluri Hidup—a local health-tech startup with the goal of bringing cutting edge psychological therapy services to Malaysians in a personalised and cohesive manner.