About Us

ENABLING
A HEALTHIER YOU


Pioneering next generation digital therapeutics combining behavioural science, data science and digital design to build the mental resilience needed to achieve your goals and overcome life’s challenges that stand in your way.

We struggle to be healthy


Percentage of population that are obese

Source: WHO Non-communicable diseases country profiles, 2011

EVEN THOUGH WE KNOW THERE IS A CLEAR CORRELATION WITH WEIGHT & CHRONIC DISEASE


* Although BMI is not a perfect measure of health, there is a correlation between BMI measure of Overweight (47.7%) and Abdominal Circumference (>90cm men, >80cm women) (48.6%)

Source: Dr. Feisul Mustapha, Ministry of Health (MOH), Malaysia, 2015 Health and Morbidity Survey, MOH Malaysia, Institute of Public Health

HOLISTIC LIFESTYLE CHANGES CAN SIGNIFICANTLY REDUCE CHRONIC DISEASES


Risk of contracting diabetes in a year, percent

Placebo pills twice a day; Received information on diet and exercise but no intensive motivational counseling

850mg of Metformin twice a day; Received information on diet and exercise but no intensive motivational counseling

Intensive training in diet, physical activity and behavior modifications; Reduced calorie consumption, targeting 7% weight loss; Exercised 150 mins per week

Source: New England Journal of Medicine (2002)

WHILE TARGETED SOLUTIONS OFTEN HAVE LOW RETENTION RATES, IMPACTING RESULTS


Retention Rate after 12 months, (percent)
26

Awareness & Medical Advice

National Health and Morbidity Survey (2006)

6.6

Commercial Diet Programs

International Journal of Obesity (Apr, 2010)

28

Gym Membership

Health Club Management Handbook (2014)

10

Wearables

Time Magazine, Oct 2016

24

Corporate Wellness Programs

Journal of Obesity (Jan, 2014)

Source: National Health and Morbidity Survey (2006); International Journal of Obesity (Apr, 2010); Health Club Management Handbook (2014); Time Magazine, Oct 2016; Journal of Obesity (Jan, 2014)

MENTAL RESILIENCE AND MOTIVATION ARE KEY TO ACHIEVING SUSTAINABLE RESULTS


SUCCEED


Already Self-Motivate

Achievement-Oriented and Goal-Focused

Able to take advantage of knowledge and tools and follow-through

DROP OUT


Self-esteem and Self-confidence issues

Stress, Anxiety and Depression 

Mental fatigue and Inability to problem-solve and juggle life’s many challenges

4 WAYS NALURI IS ADDRESSING THIS CHALLENGE


Rather than immediately prescribing a “what to change”, Naluri’s coaching focuses on guiding the user to define the “why” of wanting to change, and allows the user to define what behaviours they decide for themselves that they want to change (with expert review to ensure the chosen action strategies chosen by user are going to be helpful to achieve health goals). At Naluri, our approach revolves around 4 key elements

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